Test every channel
before your next board meeting.

Yes. Bytown tracks from click to trial to activated account and feeds those events back to Google and LinkedIn, so the platforms optimise against your real conversion signal instead of form fills. You choose which event counts — the one that predicts revenue, not the one that is easiest to fire.

Narrow is the easy case, especially on LinkedIn. Describe the ICP in a sentence — role, seniority, company size, industry — and Bytown builds the audience, drafts copy against it, and starts testing angles within 24 hours. No targeting spreadsheet and no media planner required.

If there is nowhere for a click to land, not yet. But a waitlist or beta signup page is enough — Bytown can drive signups and early activations while you build, and plenty of founders use it to pre-validate the ICP before they write more code.

Yes, and it is the sweet spot. Describe two or three ICP hypotheses in plain English; Bytown runs campaigns against each across platforms at once. Within weeks you have real conversion data showing which audience and message lands — before you commit the full budget.

Faster than testing one channel at a time. Bytown runs Google, Meta and LinkedIn in parallel, so channels, audiences and messaging get tested together. First qualified leads usually arrive within days, and by week two to four you know which channel and ICP converts.

Bytown runs ads on Google, Meta and LinkedIn, then connects to the stack you already have — PostHog, Mixpanel, Segment, Stripe, GA4, Customer.io, and Slack for alerts. HubSpot is coming. Nothing moves: Bytown sits on top and feeds conversion signals back to the ad platforms.

About five minutes to set up, then close to nothing. Bytown handles campaign creation, optimisation and budget allocation, sends a daily WhatsApp summary, and takes approvals by reply. No Ads Manager tabs and no weekly agency call, so you stay on product, sales and hiring.

However you define it. Form fills, demo bookings, trial signups and phone calls can all be tracked as conversions, including calls placed straight from an ad. Each ties back to the campaign and search term that produced it, so pipeline attribution stops being guesswork.

Calls and clicks track with nothing touched. To count signups and demo bookings, one snippet goes on the site — Bytown generates it and your engineer pastes it once, usually in under five minutes. After that every conversion ties back to the ad that caused it.

It is not a replacement, it is leverage. A fractional hire normally spends their first 90 days building tracking and running manual tests. On Bytown they skip that and start testing channels, messaging and audiences on day one, spending their hours on strategy instead of setup.

Pro is $199 a month for one platform, Max is $449 for all of them, both month to month. That is roughly a tenth of a fractional marketer and a fraction of an agency retainer, and the price does not change as your budget grows.

No. The monthly price is the whole invoice and your budget goes straight to the platforms on your own card. Scaling spend does not scale our fee, so nothing in the recommendation is biased toward you spending more than the experiment actually needs.

Around $300 to $500 a month per channel is where a test becomes readable — enough clicks to separate a real signal from noise. Below that nothing is wasted exactly, you are just extending the time until you know which ICP converts.