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Built for professional services firms

You bill $300 an hour. Stop spending it on marketing.

Bytown runs your ads across Google, Meta, and LinkedIn — getting qualified leads to your firm while you focus on billable work. No agency retainer. No marketing hire. Get started anytime.

Cancel anytime. No time to run it yourself? Have us run it →

Qualified leads · this week 5 new
New inquiry · Commercial contract review
Google Search · Toronto, ON
New2h ago
RFP response · Multi-family development
LinkedIn · Brooklyn, NY
New5h ago
Consultation request · Tax advisory
Google Search · Austin, TX
New8h ago
New inquiry · Estate planning consultation
LinkedIn · Chicago, IL
New1d ago
Engagement inquiry · Fractional CFO services
Google Search · Denver, CO
New1d ago

You spent years building expertise. Marketing shouldn't be another full-time job.

1

Referrals plateau. The pipeline doesn't.

Your network got you here. But referrals are inconsistent, and you can't scale a firm on word-of-mouth alone. The partners who are growing are the ones who control their own pipeline.

2

The agency billed you $3K a month. You got a PDF.

You hired a marketing agency. They sent monthly reports you never opened. The leads were unqualified. You cancelled and swore off marketing. Sound familiar?

3

Every hour you market is an hour you don't bill.

At $300/hr, spending 5 hours a week on marketing costs you $6,000 a month in lost billable time. That's what a full agency retainer costs — and you're doing the work yourself.

How Bytown works

AI marketing that understands professional services.

Describe your firm the way you'd describe it to a prospective client. Bytown builds targeted ad campaigns across Google and LinkedIn, and you approve everything before it runs.

1

Qualified leads, not tire-kickers.

Bytown targets the right buyers — not homeowners, not students, not competitors. The leads that reach your inbox are the ones worth your time.

2

Professional ad copy you'd put your name on.

AI drafts in the language your market respects. You adjust it. You approve before anything runs. Your reputation stays intact.

3

Know your cost to acquire a client.

Track every dollar from ad spend to lead to engagement letter. See what's working. Kill what isn't. Make the decision on Monday morning with real numbers.

Manage from WhatsApp

Manage your ads between client meetings.

You're in court. You're on a site visit. You're between appointments. Open WhatsApp, check your ads, approve a change, see today's leads — all from the same app you already use. No dashboards. No logins. Just text Bytown like you'd text a colleague.

Daily performance updates

Get a morning summary of leads, spend, and top-performing ads.

Approve changes on the fly

Bytown suggests optimizations. You approve with a thumbs-up.

Ask anything in plain English

"What's my cost per lead this week?" — get a straight answer, not a dashboard.

Bytown
online
How are my LinkedIn ads performing?
9:14 AM
This week:
8 qualified leads, $22/lead avg
3 from Google Search
5 from LinkedIn
Top performing: "commercial real estate attorney near me"
9:14 AM
Increase the LinkedIn budget by 20%
9:15 AM
Done. LinkedIn daily budget increased from $25 to $30. I'll report back on performance in 48 hours.
9:15 AM
Industry-specific campaigns

Built for firms like yours.

Bytown works with professional services firms across industries — from architecture to law to accounting. Each campaign is tailored to your specific market and buyer.

Architecture

Win commercial projects and developer RFPs with targeted Google and LinkedIn ads.

Learn more
Coming soon

Law Firms

Attract qualified clients searching for legal representation in your practice area.

Coming soon

Accounting & CPA

Reach business owners looking for tax advisory, audit, and fractional CFO services.

Coming soon

Engineering

Get in front of developers and municipalities with infrastructure and civil engineering needs.

Coming soon

Consulting

Generate inbound leads from executives seeking strategy, operations, or IT consulting.

Coming soon

Financial Advisory

Connect with high-net-worth individuals and business owners planning for growth.

Done for you

Keep your hours billable.

Every hour you spend on ads is an hour you don’t bill. On the Done for you plan, our expert marketers run your campaigns for you. You see qualified leads and a monthly review — not dashboards.

From $799 /month

vs. $3–7K/month for an agency

Who does the work

  • Managed by an advertising expert
  • Full campaign management across Google, Meta and LinkedIn
  • Daily monitoring

What we run

  • Campaign structure strategy
  • Creative testing — new ads tried, winners kept
  • Competitor research

What you get

  • Monthly performance reviews
  • 1-on-1 strategy calls
  • Custom reporting & dashboards
  • Slack & Teams access

Your ad budget is separate. You can change it or stop it any time.

We ran one campaign. Three commercial inquiries in 30 days. Two became meetings. One became a $4.2M mixed-use project. I used to dread marketing. Now I check the dashboard between site visits.
3
commercial inquiries / 30 days
$4.2M
project signed
0 hrs
per week on marketing
Marco Rinaldi, Managing Partner at Rinaldi & Associates
Marco Rinaldi
Managing Partner · Rinaldi & Associates · Brooklyn, NY

Professional services firms using Bytown

Engineering firms don’t advertise. That’s exactly why it worked — nobody else in our category was bidding.

Jae-won P.

Engineering firm

Bytown dashboard, Mar 16 – Aug 3: an engineering firm at 188 leads, CA$9,594.95 spend, 6.4% conversion rate, CA$51.04 cost per conversion.

Half my week was proposals for clients who were never going to hire me. Better fit now, and I write fewer of them.

Ravi M.

Consulting

Compliance made every ad a three-week ordeal. Now it’s a review, not a rebuild.

Jean-Philippe L.

Financial services

Bytown dashboard, Feb 1 – Jul 26: a financial services firm at 167 leads, CA$50,580.22 spend, 2.4% conversion rate, CA$302.88 cost per conversion.

We only ever won work from people who already knew us. That ceiling’s gone.

Gordon F.

Consulting

Tax season is four months of chaos and eight months of quiet. The ads finally follow that rhythm as we are able to run it seasonally.

Benedict O.

Accounting practice

Bytown dashboard, Feb 9 – Mar 22: an accounting practice at 81 leads, $4,693.46 spend, 3.9% conversion rate, $57.94 cost per conversion.

Fourteen agents, and half of them thought leads were a myth. That argument’s over.

Rebekah S.

Real estate brokerage

Bytown dashboard, Jul 21 – Aug 17: a real estate brokerage at 117 leads, $4,889.27 spend, 2.7% conversion rate, $41.79 cost per conversion.

I’m a one-man band. This is the closest thing I’ve got to a marketing department, and it costs less than a contractor.

Tobias H.

Independent consultant

At our spend, a few points of waste is real money. That’s the part I actually pay for.

Terrence O.

Insurance carrier

Bytown dashboard, Jun 18 – Jul 17: an insurance carrier at 265 leads, $46,992.94 spend, 4.8% conversion rate, $177.33 cost per conversion.

Nobody searches for structural engineering. Turns out they do — just not the way I’d have phrased it. We were invisible for years because of that.

Anders L.

Engineering firm

Ad examples

Real law firm ads, running right now

10 real ads — the longest has run for over five years — with teardowns and AI prompts for every format.

See law firm ad examples

Selling to businesses? See real LinkedIn thought leader ads.

Rosen Law Offices ad: the firm's white Spanish-style office building with 'A voice for the injured is who we are' overlaid. Brandon J. Broderick ad: the firm name in white serif type on a plain black background, nothing else. Still from a Pond Lehocky Disability ad: a lawyer speaks to camera under the caption 'Social Security Disability'.

Questions managing partners actually ask

You spend zero hours on marketing. Bytown handles keyword research, ad copy, targeting, and optimization. You approve everything from WhatsApp between meetings. The only time you spend is reading the leads that come in.

Agencies want 6-12 month retainers, charge $1,000-7,000 a month depending on how much they run, and send PDFs you never open. Bytown launches same day, tracks every dollar to a lead, and you can cancel tomorrow in one click. No contracts, no exit calls, no lawyer.

Yes. AI drafts in the language your market respects — no clickbait, no discount offers, no "call now!" The copy positions your firm the way you'd position it yourself. You approve before anything runs.

Google Ads (Search, Display, Performance Max), Meta Ads (Facebook and Instagram), and LinkedIn Ads, plus ChatGPT Ads. Most professional services firms see the best results from Google Search and LinkedIn. Bytown recommends the right mix based on your market. Reddit and TikTok coming soon.

Bytown drives qualified traffic to your existing website or a specific landing page. If you don't have a website, Bytown can still run ads that drive phone calls directly. No website rebuild required.

Google Ads
LinkedIn Ads
Instagram Ads

Your competitors are already advertising. Your referral network isn't enough.

Describe your firm in a sentence. Bytown drafts a campaign in minutes. You approve it. Qualified leads start coming in. You get back to billable work.

Cancel anytime from your dashboard.

No time to run it? We'll run it for you →