Which steps you need depends on one thing: whether you already use Meta Business Manager (now often called Meta Business Suite). If you have only ever used the Boost Post button, create a free Business Manager first at business.facebook.com. If you already have one, grant us access from Business Settings — either as a Partner, which is preferred, or as an individual user. About five minutes either way.
Meta loves to change its interface constantly — but this guide gets us connected without the headache.
Before you start: which option are you?
Everything below depends on one thing — whether you already use Meta Business Manager (now often called Meta Business Suite). Choose your path:
You've only ever used the "Boost Post" button on your personal profile. Start here to create your free business home base.
Create an accountYour business already has an established setup. Skip ahead to grant us access — as a partner (preferred) or as an individual user.
Grant accessOption 1: You don't have a Business Manager yet
If you've only ever run ads by hitting the Boost Post button on your personal Facebook profile, you need to spin up a free business home base first.
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Create your account
Go to business.facebook.com and click the black Create Account button in the top right.
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Fill in your details
A pop-up window asks for your company name, your name, and your business email address. Fill these out and click Submit.
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Verify your email
Check your inbox for a verification email from Meta and click the confirmation link. Once verified, your Business Manager is officially alive — now continue to Option 2 below to hand us the keys.
Option 2: You already have a Business Manager
If your business already has an established setup, choose one of the two ways below to grant us access. Way A (Partner) is preferred, but Way B (Individual) works perfectly if you'd rather keep it simple.
Way A: Add Bytown as a Partner Preferred
This keeps things secure by connecting our entire agency platform directly to yours.
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Open your Business Settings
Go straight to business.facebook.com/settings.
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Find Partners
In the left-hand menu, under the Users section, click on Partners.
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Add a partner
Click the blue Add button in the middle column, then select "Give a partner access to your assets." Paste in our Partner ID:
4582332458679916
A window appears with columns for each asset type. For each one, toggle on Full Control / Manage:
Assign every asset type you can see — the number varies by business, but most often it's four: your Page, Ad Account, Instagram account, and Pixel / Dataset.
- Pages / New Pages Experience Full control
- Ad Accounts Full control
- Pixels / Datasets Full control
- Instagram Accounts Full control
- WhatsApp Accounts Full control
- Apps Full control
Heads up: Meta renamed "Pixels" to "Datasets." If you can't find "Pixels," look for "Datasets" — it's the same thing.
When you've assigned everything you can see, click Save Changes.
Way B: Add Individual User Simple
If you'd rather grant access directly to an individual team member, follow these steps instead.
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Open your Business Settings
Head over to business.facebook.com/settings.
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Go to People
In the left-hand menu under Users, click on People, then click the blue Invite people button.
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Invite our team
Type in the email address [email protected].
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Grant the right access level
Under the access-control options, select Manage or Full Control / Admin. Our staging agents require this level of clearance to draft compliance-checked campaigns safely before your final approval.
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Assign your assets and send
Click Next, select your Page, Ad Account, and Pixel/Dataset, turn on all management toggles, and hit Send Invitation.
What happens next
Once you've granted access either way, you're done — there's nothing else to install or configure. Our team confirms the connection on our side, and your AI marketing agents can start drafting compliance-checked campaigns for your review. Nothing goes live until you approve it.
Stuck on a step? Email [email protected] and we'll walk you through it.
FAQ
Do I need a Business Manager before I start?
Yes. If you have only ever run ads by hitting Boost Post on your personal Facebook profile, create one first at business.facebook.com — click Create Account, fill in your company name, your name and your business email, then verify the email Meta sends you.
Should I add Bytown as a Partner or as a user?
Partner is preferred. It connects our agency platform directly to yours, which keeps things secure. Adding us as an individual user works perfectly well if you would rather keep it simple.
Where do I grant access?
In your Business Settings at business.facebook.com/settings.
What will I need before I begin?
A Facebook login, and admin access to your Page and your ad account. Budget about five minutes.
Is Meta Business Suite the same thing as Business Manager?
Yes — it is the same product, renamed. The guide above applies either way.
Can Bytown publish ads without my approval?
No. Our agents draft compliance-checked campaigns for your review, and nothing goes live until you approve it.
